Head of Sales, Entrepreneur


Contact

Lisbon, Portugal

+351 915 072 112

[email protected]

LinkedIn

My Profile


Languages

Fluent in English, Portuguese, Spanish 🇬🇧🇵🇹🇪🇸

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Conversational in French 🇫🇷

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Me in Soundbites 🔉


Work Experience

🧘🏼‍♀️ aimara.studio (current, Lisbon)

1st longevity studio in Lisbon, focused on movement, recovery, and nutrition. Launching summer 2025 (under construction)

Co-founder (2024-current)

💊 Tecnifar (current, Lisbon)

Pharmaceutical company based in Portugal

Business Development external consultant (2024-current)

🥟 Madam Bo Dumplings (4 years, Lisbon)

Asian street food restaurant in Lisbon

Co-founder responsible for Marketing & Sales (2020-2024) 🔑 Key responsibilities: managing PR, social media, advertising, customer loyalty, sales channels, delivery platforms, strategic partnerships, reporting on sales and weekly trends, marketing campaigns, newsletters. 🎯 Achievements: €400k in annual revenue, 4.4 rating on Google, >4k loyal customer database, Exit with 3x profit, now silent partner Website: madambo.pt | IG: @madam_bo_dumplings


💳 Coverflex (6 months, Remote)

SaaS solution to allow companies to make compensation flexible

Head of Sales (2023) Managing the Portugal sales team of 10 AEs 🔑 Key responsibilities: ensure profitable growth in the Portuguese market, team coaching and hiring, commission model, sales strategy planning, reporting on sales KPIs, define requirements for marketing campaigns, pipeline management and forecast. 🎯 Achievements: 100% target achievement of €1M new ARR in Q4, new commission model, 2 new hires and a much stronger, united, well-prepared team.


🚀 Valispace (2 years, Remote)

Software for system engineers designing very complex hardware systems

Head of Sales (2021-2023) Managing a global sales team of 4 (2 AE + 2 BDR) 🔑 Key responsibilities: ensure 2x growth in net new ARR sales, team coaching and hiring, commission model, sales strategy planning, reporting on sales KPIs, leadership planning. 🎯 Achievements: made part of the leadership team to define, plan and monitor company sprint-led strategy to reduce cost and increase revenue.


🤖 Unbabel (4 years, Lisbon)

AI-based translation as a service for global companies

Regional Sales Manager (2020-2021) Player-coach role in the BENELUX region, with a team of 3 (2 AEs + 1 BDR) 🔑 Key responsibilities: growing the region by $1.6M new ARR, liaise with marketing for ABM initiatives, team pipeline management and forecast, reporting to EMEA Sales Director, conference & event planing 🎯 Achievements: best performing region in EMEA

Senior Enterprise Account Executive (2017-2020) B2B sales of Unbabel SaaS solution to prospective Enterprise companies. 🔑 Key responsibilities: Selling to enterprise >1,000 employees within the verticals of travel, OTAs, and retail. 🎯 Achievements: ARR targets achieved (Y1 - 850k, Y2 - 1M, Y3 - 1.2M) with clients such as Booking, KLM, Finnair, Kiwi.com.


🏠 Uniplaces (2 years, Lisbon & Madrid)

Online marketplace platform to find student housing in Europe

Key-account Manager - Spain (2015-2017, Madrid) B2B sales. Acquiring and managing key accounts in the Spanish market. 🔑 Key responsibilities: portfolio of 62 accounts (25% of total supply), full sales cycle, account relationship and maintenance, continuous account growth. 🎯 Achievements: 38 new accounts on the platform, 25% of total supply target, opening of the new office in Madrid.

Sales Team Lead - Spain (2015, Lisbon) Fast-paced B2C phone sales to increase landlord supply in Spain 🔑 Key responsibilities: IC role (target of 90 calls per day, 3min per call, 360 new flats per month), & Lead Role (cold-call training, reporting, improving sales processes, team day-to-day management and hiring) 🎯 Achievements: Hired 5 reps, launched 8 cities in Spain, added >2,000 landlords on the platform.


Education

🎓 ESCP Europe (London, Paris, Madrid) - GPA 16

Grand École Master Program, Master in Management with Major in Social Entrepreneurship


🎓 NOVA School of Business & Economics (Lisbon) - GPA 17

Bachelor in Business Administration. Exchange in Victoria University of Wellington (New Zealand)